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How to enable the advanced email validation feature to improve your lead quality?
How to enable the advanced email validation feature to improve your lead quality?
Liz Gannes avatar
Written by Liz Gannes
Updated over a week ago

Introducing Advanced Email Validation feature


With Mailmunch’s Advanced Email Validation feature, you can build a healthy email list with a higher lead quality resulting in zero bounces and better engagement.

This new feature verifies the emails your prospects enter when they fill forms, popups, and landing pages. It makes sure the emails entered are accurate and free from typos. It also makes sure your email list only contains business emails (specific to use-case for your business), and can also reject emails from free services.

Benefits of the Advanced Email Validation feature

  • Increase your email list heath and lead quality

  • Minimize your bounce rate

  • Magnify your open rates

  • Increase customer engagement

  • Increase your ROI

Enabling the Advanced Email Validation feature

Follow the few simple steps mentioned below to use the advanced email validation feature to increase your lead quality:

Step 1: Login to your MailMunch account, and select your site.


Step 2: Click on the Site Settings link present on left bottom of your screen.

Step 3: Click on General to edit your site information and business details.

Step 4: Scroll down to the Advanced Email Validation section to improve your email list quality with our real-time verification tools.

Step 5: Click on the checkbox(es) to select the different option(s) according to your requirements.

  1. Correct typos in email address identifies the typos in real-time, and suggests the correct spellings to the user on all Mailmunch forms, popups, and landing pages.

Example: If you entered the email address [email protected], the Advanced Email Validation feature will quickly suggest the correct email address [email protected] prompting you to enter the valid email.

2. Reject disposable emails ensures that no one signs up to your email list with a disposable email address. It immediately recognizes disposable emails and doesn’t let the person using it to sign up.

Example: People create disposable, or fake ID emails to avoid spammers, and phishers when visiting blogs and websites that require them to fill in marketing forms or subscriptions to continue browsing. Emails sent to these addresses affect your deliverability and sender reputation.

3. Reject emails from free services ensures that no one signs up for your lead magnets, webinars, online events with an email address from free services like Gmail, Outlook, Yahoo, etc.

Example: If you are operating in a B2B sphere, you might want to restrict your lead magnets to people with valid business email addresses.

4. Reject role-based emails restricts generic mailboxes.

Example: Role-based emails like [email protected] or [email protected] are generic, and can be used by more than one person at a time. To have high-quality leads in your email list, you might want to restrict role-based emails.

Step 6: Click on the SAVE CHANGES button at the bottom right to save the changes made.

That's it! You have now successfully enabled the Advanced Email Validation feature.

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