When a user visits your website, while the traditional popups are surely attention grabbing, the clickable buttons that trigger a popup are highly effective as they result into engagement. The users are more likely to sign up for your offer, as they showed interest for the popup's content by voluntarily clicking on the button on your site.

In this article, you’ll learn how to use the Trigger Tab feature to show a campaign with the click of a button on your site.

Mailmunch helps you set this up in a matter of minutes. Follow the easy steps mentioned below:

Step 1: Login to your Mailmunch account, and create your popover campaign.

Step 2: In the Appearance step of the builder, click on the Trigger Tab present in the left menu panel.

Step 3: Toggle the SHOW TRIGGER TAB button, this will add a sticky button to your site to trigger popup forms.

Step 4: Customize the button to your liking.

  • TAB TEXT represents the text shown on the trigger button. Type the name of your button in the text bar. A simple call-to-action example being "SIGN UP".

  • Click on the color box for TEXT, and select a color for the text on your button.


  • Click on the FONT drop-down menu, and select a font for text from the options available.


  • Click on the STYLE drop-down menu, and select a style for the trigger button from the options available.

  • Click on the POSITION drop-down menu, and select a position on the screen for the trigger button to appear.

  • Click on the BACKGROUND color box, and select the color of the trigger button. Moreover, click on the Upload Image button to add an image, or the Delete button to remove an image.

Step 5: In the Behavior step, turn off the toggle switch for SHOW ON PAGE LOAD, SHOW ON EXIT, and DONT SHOW ON FIRST VISIT.

Step 6: Once you've designed your template, publish your campaign. To publish your form, toggle the PUBLISH FORM button. Click on FINISH to activate your form.

Step 7: That's it! The trigger button has been created, the popup form will now be displayed as soon the visitor clicks on the SIGN UP button.

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